Best Practices
How Gen Z & Millennials are Shaping the Future of Events
New Freeman Trends Report highlights how event organizers can evolve to meet the expectations of the next generation Freeman, the global leader in events, has released its latest Freeman Trends Report, “Event Organizer Trends Report Fall 2024,” which analyzes how macro trends are shaping the future of events. Gen Z has officially overtaken Boomers in […]
Helene’s Fury: A Cautionary Tale for Meeting & Incentive Planners
Hurricane Helene's devastating rampage across the South serves as a stark reminder of the power of nature and the importance of preparedness, especially for those in the meeting and incentive industry. Helene's impact underscores the need to prioritize safety and flexibility when planning events in regions susceptible to extreme weather.
Hurricane Helene’s Aftermath
Hurricane Helene affect on meetings and events infrastructure Hurricane Helene tore through the Southeast last month, leaving a trail of destruction that impacted not only homes and businesses but also the region’s vital tourism and events infrastructure. From Florida to North Carolina, popular attractions, convention centers, and hotels faced closures, cancellations, and costly repairs. Florida […]
Lessons from Vice President Harris’ Debate Preparation
The preparation strategies employed by Vice President Kamala Harris for her presidential debate offer valuable insights on how to prepare speakers for events. In a world where presentation counts, understanding how to equip speakers can elevate events from ordinary to extraordinary.
Event Security Planning: Insights from DNC & RNC
During the Republican National Convention (RNC) heavily armed security boats patrolled the Milwaukee River to deter potential threats. The recent Democratic National Convention (DNC) Chicago police officers underwent constitutional policing and de-escalation training. The security plans for both conventions offer valuable lessons for meetings and events planners.
Supplier Spotlight: Delta Takes Accessibility to Cruising Altitude
The world of air travel, with its labyrinthine terminals and cramped cabins, has not always been the most welcoming space for passengers with disabilities. But a quiet revolution is underway, led by airlines like Delta, that are determined to change that narrative.
Mastering the Post-Event Checklist
After the buzz of a conference subsides, the real work for meeting managers begins. A well-executed post-event wrap-up is crucial for evaluating success, improving future events, and maintaining attendee engagement.
Help Attendees Beat the Heat
A blistering heat wave has gripped the Western United States, leaving a trail of suspected heat-related deaths and shattering temperature records. To ensure attendee health and safety during a heat wave at trade shows and conferences, planners should implement the following measures.
Protecting Your Event: A Guide to Outsmarting Disruptors
What planners should take away from the recent assassination attempt on former President Trump The assassination attempt on former President Donald Trump at a campaign rally in Pennsylvania brings into harsh focus an unfortunate reality facing most large public events. In an era of heightened social activism, event planners are facing a new challenge: the […]
IBTM World Report Tackles Event Measurement
The event industry, responsible for orchestrating everything from Coachella to corporate conferences, is awash in data. Yet, extracting meaningful insights from this deluge remains a significant challenge.
