Escape to the Tropics in the Heart of London

The Barbican arts and conference center unveils lush summer party packages

This summer, ditch the stuffy conference room and transport your guests to a tropical paradise without ever leaving London. The Barbican, a renowned arts and conference center, is partnering with caterer Searcys to offer unique event packages in its breathtaking Conservatory. Imagine sipping cocktails surrounded by exotic plants, indulging in gourmet food stations, and dancing the night away under a canopy of lush greenery – all while staying in the heart of the city.

This innovative approach to event planning reflects a growing trend towards creating immersive and experiential events. As Jenny Waller, head of sales for Barbican Business Events, explains, “The Barbican Conservatory is a distinctive venue that allows planners to create events that stand out.”

The Conservatory, home to over 1,500 species of exotic plants, provides a stunning backdrop for corporate and association gatherings. The “Summer in the City” package caters to 100 guests or more, offering a seamless and memorable experience. Guests can enjoy drinks on the terrace, followed by gourmet food stations featuring bao buns, mac ‘n’ cheese, posh dogs, and mini poke bowls, all with meat and plant-based options. A decadent dessert buffet and two hours of unlimited beer, wine, and non-alcoholic beverages complete the package, starting from £124 + VAT per person.

For those seeking an added touch of luxury, bespoke add-ons include Champagne receptions, cocktail bars, and live entertainment, ranging from jazz trios to DJs. “At Searcys, we pride ourselves on delivering exceptional dining experiences,” says Brian Martin, general manager of Searcys at the Barbican. “Our carefully curated menus, featuring seasonal ingredients and innovative options, complement the vibrant and tropical setting, creating unforgettable moments for every guest.”

The Barbican’s experienced events team and Searcys’ catering team work together to ensure a flawless experience from start to finish. With its unique setting, outstanding facilities, and unparalleled service, the Conservatory is the perfect choice for unforgettable summer events.

The Rise of Experiential Events

The Barbican’s tropical oasis in an urban setting exemplifies a broader shift in the events industry. Planners are increasingly seeking unique and engaging experiences that go beyond traditional conference formats. Experiential events prioritize creating memorable moments and fostering connections, often incorporating elements like:

Unique Venues: Think beyond the typical ballroom and explore unconventional spaces like museums, art galleries, or even outdoor settings.

Immersive Activities: Engage attendees with interactive workshops, team-building challenges, or local cultural experiences.

Personalized Touches: Tailor the event to the attendees’ interests and preferences, creating a sense of exclusivity and engagement.

By embracing this trend, event planners can create truly unforgettable experiences that leave a lasting impression on guests. The Barbican’s summer packages offer a perfect example of how to transform a traditional event into a vibrant and immersive experience.

Any thoughts, opinions, or news? Please share them with me at vince@meetingsevents.com.

Photo by The Barbican

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