3 Things Missing From Most RFPs

The RFP is the place where every meeting or event comes to life. It’s also the place where most can begin to go wrong. When considering all the elements that need to come together to create a successful event, it’s easy to miss a few. Here are the factors most often left out of RFPs…

Forget Scale—Small Is Winning the Marketing Wars

In a business world still addicted to “scale,” Shawna Suckow’s Small Is Your Superpower shows up like the scrappy underdog who crashes the corporate cocktail party—and steals the room. Her thesis? Being small isn’t a disadvantage anymore. It’s the cheat code for winning hearts, customers, and attention in a world allergic to hype.

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